Selling Socially- Bid to buy
A marketplace always fosters good business. The competitive sellers guarantee affordable pricing and the sheer volume of buyers’ guarantees constant demand. A market place where sellers set a variable price range and an abundance of buyers is a win-win for both parties. Our Web Development Company partnered our au courant client in leveraging Facebook to create an iPhone Web Application. Facebuy is the brainchild of our prudent client, who wanted to stimulate the pre-existing social media network into an effective ecommerce platform. This crystal application helps you sell your extra pair of headphones or bid for concert tickets from the comfort of your iPhone. It helps you explore varied products from pre-defined product categories and recommend them to your friends. The app works with iOS 6 and further and is compatible with iPhone (3GS onward), iPad touch (4 onward) and iPad.
Designing the Auction House
All registered users can put up items for auction, and define starting bid, price interval, price ceiling and time period for auction. Buyers can either bid for products or directly buy them at specified selling prices through the Buy it Now option. This auction based application was developed using the reliable Magento Platform and MySql backend. This innovative concept required the following customizations:
- Search functionalities- These assist in personalizing searches based upon Facebook Friends, Auction Timelines and Location.
- Customization of Auction Extension- The auction extension usually allows only one display image. Our team customized this tool as per client demand, so as to display multiple images for a particular product.
- User and Product Rating- This tool helps building credibility of seller and product. Users can rate products and other users.
- Messaging- Instant messaging option is integrated to allow interaction among buyer and seller.
- News Session- This feature helps notify registered users about friends, product feedbacks, bids received and bids placed/accepted.
- Jabber Integration- To allow real time pop-ups. This would help display the above mentioned updates.
- Product Recommendation- We created an algorithm to automatically prompt related products (of the same category) when user creates a new sales item.
- Seller Analytics- The application offers cumulative analysis of all sales made by the specific user.
- Payment and Commission- By asking for PayPal account details during registration and using PayPal pro, we ensure a convenient payment process. By virtue of this payments can be deposited to owners account and fixed commission to Admin account.
- Product Recommendation and Wish-list – The application prompts users about items based on their previous purchases. Users can also add items to a wish-list.
- Admin Features- Admin can Sort and Search users and send them individual or mass mails.
Download from iTunes
Our Web Development Company managed the web development part of this iOS application. The iOS development was handled on the client side. Emphasizing on smooth communication channels we conveyed details to our client after consulting with our own iOS developers. This lubricated our interactions with their iOS team. Our extensive efforts during the requirement understanding stage paved the way for a smooth Product Development Cycle.
Development Determinants
Our team of 1 Team Lead, 2 Web Developers and a Quality Analyst completed the project in 2 and half months. Our dedicated continues to work on further upgrading the application so as to make it available in other countries.
In Friends we Trust
Trust breeds transactions. With the current social media status advice from friends tops marketing strategies of companies. Companies spend millions of dollars gain the trust of their target segment yet; we choose to make our purchase decision on the advice of a single friend. Facebook is a ready-made market place of trustworthy friends. It is bound to be the biggest and most convenient eCommerce marketplace if nurtured well. The idea behind Facebuy is to leverage your social network into business associations.
Buyers can bid for a number of different products in their vicinity, which people in their network want to sell. Every successful transaction lends credibility to sellers. By facilitating trustworthy transactions in social networks, our application builds and strengthens relationships among friends and strangers. Our Web Development Company follows a similar philosophy in providing technological solutions. In the process of delivering you quality products, we emphasize on building and strengthening responsive relationships with our clients.
Buyers can bid for a number of different products in their vicinity, which people in their network want to sell. Every successful transaction lends credibility to sellers. By facilitating trustworthy transactions in social networks, our application builds and strengthens relationships among friends and strangers. Our Web Development Company follows a similar philosophy in providing technological solutions. In the process of delivering you quality products, we emphasize on building and strengthening responsive relationships with our clients.
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